The founder of Thrive approached Markup for a conversion funnel (CRO) consultation because it was clear his business model wouldn’t work when less than 0.5% of his site visitors were making a purchase. There was something wrong with their on-page engagement and they couldn’t figure out what it was.
In just two months, we completely overhauled the website and drove 200% more visitors to Thrive’s web properties through paid search and social media alone with no increase in marketing budget. We also developed a promotional video, influencer strategy, nurture process, referral program, and new website. During that time, the average conversion rate (CR) increased to 3% and Thrive finally achieved profitability.